Our Learnings

Discover the role of experimentation & innovation portfolios to define a framework that supports intrapreneurship. Develop a powerful innovation strategy with Studio Zao.

Discover everything from how to identify customer pain points to creating a value proposition statement with Studio Zao. Launch a successful venture today.

Discover what is intrapreneurship, and how companies can use it to foster innovation and accelerate transformation. Download the full white paper to learn more.

Discover why intrapreneurship is important & how senior leaders can embrace innovation in tough times. Foster a culture of innovation with expert advice from Studio Zao.

Discover the origins of Studio Zao & why we came to be. Learn about our founders & how they plan to change the way we think about corporate innovation.

Discover 5 ways to spot intrapreneurial skills and promote entrepreneurial talent within your organisation. By guest author Teresa Kotlicka

Discover how your business can adopt lean entrepreneurship to boost corporate innovation. Embrace the future of business with Studio Zao.

Discover how your business can adopt lean entrepreneurship to boost corporate innovation. Embrace the future of business with Studio Zao.

Discover how businesses can prepare their people for the future of work and AI. Make yourself indispensable in a tech-orientated world with Studio Zao.

Discover how your organisation can embrace creativity to fuel cutting-edge ideas. Build a culture of innovation across your teams with Studio Zao.

Explore the difference between intrapreneurship and entrepreneurship to inject some fresh ideas into your business.

Learn about the importance of corporate entrepreneurship and how to embed it into your organisation with a lesson from an intrapreneur

Five practical pieces of advice from Babylon Health, Affect.AI, and Imperial College Health Partners of the NHS, about how entrepreneurs and startups can innovate and launch new products successfully for the healthcare system.

Five practical tips from Google, Uber, Speedo, Lacoste, Ellesse, Kickers and Karin Millen on how to identify internal entrepreneurial talent and support them to drive sustainable innovation.

Learn what are the five key things you need to know to succeed as a Corporate Entrepreneur and in Intrapreneurship. And why innovating within large organisations is not just a pain, but a potential unfair advantage.

We have been able to come up with a simple 5 steps template for the invincible pitch deck after having worked with hundreds of entrepreneurs and having helped them raise millions of pounds in pre-seed and seed funding.

Have a business idea? Take the first step of your Lean entrepreneurship journey by compiling a Lean Canvas.

Learn how to validate assumptions about customers’ problems by conducting informal customer discovery interviews.

Four practical steps to identify early adopters and start getting traction for a business idea. A process tested with hundreds of entrepreneurs.

Thirteen Lean Startup experiments to validate a new business idea. Learn how to launch successfully while minimising upfront investment and risk.

Four practical steps to achieve problem-solution fit by aligning a valuable customer segment and their underserved need with the value proposition of a business idea.

Seven options to test a business idea on the market by minimising risk and investment. Spoiler alert: building and selling the product is only the last one.

Eight practical steps to map out competitors while keeping customers at the core of the process.

Recruiting customers might be a difficult task, especially if your business idea is outside your current domain of expertise. Learn plenty of practical tips on how to identify and recruit them.

While Customer Discovery interviews provide entrepreneurs with powerful insights about their target customers’ needs, it might be difficult to conduct them without any experience. Here are ten tips from our experience.

After having worked with hundreds of entrepreneurs around the globe, we have been able to spot a pattern of the five most common mistakes early stage startups make. And to figure out how to avoid them.

Very often companies and entrepreneurs start working on a technical prototype as soon as they have a new business idea. Learn what you should do instead to be successful while minimising risk and costs at the same time.

The sad truth about entrepreneurship is that most early stage startups fail. The good news is that they mostly fail because they launch something for which there is no market need. Learn here how to avoid this from happening, and to launch a successful new business by going through a process we have tested with hundreds of entrepreneurs.

As soon as we have a business idea, it might be tempting to put up an online survey to quickly gather some insights to clarify our thoughts and hopefully get a green light to proceed. However, there are at least three reasons why this is not a good idea.

Don’t waste precious time to compile a business plan full of assumptions that no-one will ever read. When you have a business idea, follow this seven steps instead to get clarity and credibility.