Privacy Policy

Effective date: September 27, 2020

This website privacy policy is divided into the following sections:

  • Who we are
  • Information Collection And Use
  • Types of Data Collected
  • Use of Data
  • Legal grounds for processing personal data
  • Your rights
  • Retaining and deleting personal data 
  • Transfer Of Data
  • Disclosure Of Data
  • Service Providers
  • Children’s Privacy
  • Changes To This Privacy Policy
  • Contact us 

Studio Zao Innovations Ltd (“us”, “we”, or “our”) operates the website (the “Service”).

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data. 

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy.

Any data we collect will only be used in accordance with this privacy policy and applicable laws (including the EU’s GDPR).

Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information asked from you may include, but is not limited to:

  • Email address
  • Name and Surname
  • Company name
  • Job title
  • Cookies and Usage Data

We may ask you to provide Personal Information when you:

  • Use our website
  • Request downloads, whitepapers, or information,
  • Register for events or webinars;
  • Participate in surveys;
  • Provide a testimonial;
  • Subscribe to newsletters, marketing and promotional emails or other materials;
  • Interact with us on third party social networks (subject to that third party’s terms of use and privacy policies); or
  • Contact us.
Usage Data

We may also collect information on how the Service is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.

Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:
  • Session Cookies. We use Session Cookies to operate our Service.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.

Use of Data

Studio Zao Innovations Ltd uses the collected data for various purposes:

  • To provide and maintain the Service
  • To notify you about changes to our Service
  • To allow you to participate in interactive features of our Service when you choose to do so
  • To provide customer care and support
  • To provide analysis or valuable information so that we can improve the Service
  • To monitor the usage of the Service
  • To detect, prevent and address technical issues
  • To send communications to you, including specific Studio Zao programmes in which you have chosen to participate, events, promotional offers and surveys

Legal grounds for processing personal data

The legal basis of the processing is your consent according to Art. 6 (1)(a) GDPR. If you do not want Studio Zao to collect and process the aforementioned data, you can refuse your consent or withdraw it at any time with effect for the future.

We rely on one or more of the following lawful grounds to process personal data:

  • Legitimate interests: we will process information about you where it is in our legitimate interest in running a lawful business or in order to further that business, so long as it doesn’t outweigh your interests.
  • Your consent: you have given us permission to process your information for a specific reason.
  • Performance of a contract: when the processing of your personal data might be regarded as necessary in order to perform our obligations under a contract.
  • Legal Obligations: when the processing of your personal information is necessary in order to comply with a legal obligation for example providing information to a law enforcement agency.

Your rights

If Studio Zao processes personal information about you, you have the following rights:

  • the right to access – you can ask for copies of your personal data;
  • the right to rectification – you can ask us to rectify inaccurate personal data and to complete incomplete personal data;
  • the right to erasure – you can ask us to erase your personal data;
  • the right to restrict processing – you can ask us to restrict the processing of your personal data;
  • the right to object to processing – you can object to the processing of your personal data;
  • the right to data portability – you can ask that we transfer your personal data to another organisation or to you;
  • the right to complain to a supervisory authority – you can complain about our processing of your personal data to ICO here; and
  • the right to withdraw consent – to the extent that the legal basis of our processing of your personal data is consent, you can withdraw that consent.

These rights are subject to certain limitations and exceptions. You can learn more about the rights of data subjects by visiting

You can make a request or exercise these rights by contacting Studio Zao at and we will make all reasonable and practical efforts to comply with your request, so long as it is consistent with applicable law and professional standards.

Retaining and deleting personal data

This Section sets out our data retention policies and procedures, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.

We will retain your personal data as follows:

  • contact data will be retained for a minimum period following the date of the most recent contact between you and us, and for a maximum period following that date;
  • account data will be retained for a minimum period of period following the date of closure of the relevant account, and for a maximum period following that date;
  • transaction data will be retained for a minimum period following the date of the transaction, and for a maximum period following that date;
  • communication data will be retained for a minimum period following the date of the communication in question, and for a maximum period following that date.
  • Notwithstanding the other provisions of this Section 6, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

Transfer Of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction.

If you are located outside London and choose to provide information to us, please note that we transfer the data, including Personal Data, to London and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Studio Zao Innovations Ltd will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy. No transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure Of Data

Legal Requirements

Studio Zao Innovations Ltd may disclose your Personal Data in good faith that such action is necessary to:

  • To comply with a legal obligation
  • To protect and defend the rights or property of Studio Zao Innovations Ltd
  • To prevent or investigate possible wrongdoing in connection with the Service
  • To protect the personal safety of users of the Service or the public
  • To protect against legal liability

Security Of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Service Providers

We may employ third party companies and individuals to facilitate our Service (“Service Providers”), to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


Studio Zao Innovations Ltd saves all data submitted through forms on the website to Hubspot ( HubSpot is a software company from the USA with a branch office in Ireland. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Telephone: +353 1 5187500.

Hubspot is an integrated software solution that we use to cover different aspects of our online marketing. This includes, but is not limited to:

  • Email marketing
  • Social media publishing & reporting
  • Reporting
  • Contact management (e.g., user segmentation & CRM)
  • Landing pages
  • Contact forms

Our registration service enables visitors to our website to find out more about our company, to download contents and to provide their contact information, together with further demographic information. This information, together with the contents of our website are stored on the servers of our software partner HubSpot. We can use it to make contact with visitors to our website and to determine which of our company’s services are interesting for them. All information collected by us is subject to this data privacy policy. We use all information collected exclusively for optimizing our marketing measures. More information about Hubspot Privacy Policy can be found here. More information regarding the EU-Data Protection Regulations can be found here.

As part of the optimization of our marketing activities, types of data Hubspot collects may include, but is not limited to:

  • Subscribing and unsubscribing from newsletter and product updates
  • Performance data
  • HubSpot subscription service credentials
  • Files that are displayed on site
  • Domain names
  • Viewed pages

The legal basis of the processing is your consent according to Art. 6 (1)(a) GDPR. If you do not want Hubspot to collect and process the aforementioned data, you can refuse your consent or withdraw it at any time with effect for the future.

The data will be stored for as long as it is necessary for the purpose of the procession. The data will be deleted as soon as it is no longer needed for the processing purposes.

Data may be transferred to the USA as part of processing by Hubspot. The security of the transmission is ensured by so-called standard contractual clauses, which guarantee that the processing of personal data is subject to a security level that corresponds to that of the GDPR. If the standard contractual clauses are not sufficient to establish an adequate level of security, Art. 49 (1)(a) GDPR can serve as a legal basis.


We may use third-party Service Providers to monitor and analyze the use of our Service.

  • Google Analytics
    Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
    You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.
    For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page:

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children have provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Our details 

This website is owned and operated by Studio Zao. We are registered in the United Kingdom under registration number 11322999, and our registered office is at Runway East, 20 St. Thomas Street, London, United Kingdom, SE1 9RS. Our principal place of business is at Studio Zao, 20 St Thomas St, SE1 9RS, London UK.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

Data protection officer 

Our data protection officer’s contract details are: Davide Turi,

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